About the Role

PIVO is looking for a Sales Representative to grow our presence in the equestrian market. This role is built for someone who already speaks the language of the barn — literally and figuratively — and who is equally comfortable on a trade show floor, working a live horse show, or in a tack store back office. You'll be responsible for driving sales through direct outreach, distributor and retail relationships, and in-person representation at major industry shows such as SPOGA horse.

What You'll Do

• Own and grow sales of PIVO products across equestrian retail channels, including independent tack shops, regional chains, and distributors
• Represent PIVO at trade shows (SPOGA horse and similar events), staffing the booth, running product demos, and generating qualified leads
• Attend and work live horse shows and competitions — on-site setup, hands-on product demos in a barn/show-grounds environment, and direct engagement with riders, trainers, and spectators
• Build and maintain relationships with tack store buyers, barn managers, and equestrian retailers across your territory
• Travel to and present at industry events, clinics, and shows where target customers gather
• Partner closely with marketing on the planning and execution of all sales events, both B2B (trade shows, distributor/retail events) and B2C (horse shows, clinics, consumer- facing activations) — coordinating logistics, messaging, and lead follow-up
• Communicate fluently with customers and partners in both English and German, including contract and pricing discussions
• Provide product training and support to retail partners so they can confidently sell PIVO to their customers
• Track pipeline, forecast sales, and report on show ROI and territory performance
• Gather field feedback on product, packaging, and positioning and relay it back to the product team

What We're Looking For

• Equestrian background — minimum 10 years of hands-on equine experience (riding, barn work, training, tack counter, or similar) and can speak credibly to riders, trainers, and retailers
• Hands-on product use — willing and able to actually use PIVO in your own riding so you understand the product inside and out before selling it
• Trade show experience — comfortable working a booth, running live demos, and closing deals in a high-traffic show environment (SPOGA or comparable equestrian/outdoor trade shows strongly preferred)
• Comfortable at horse shows — happy spending long days on show grounds, working around horses, riders, and barn logistics, and engaging directly with the equestrian community in that setting
  
• Language skills — fluent (or near-native) in both English and German
• Relevant sales background — prior experience at a company known for direct-to-retail or specialty hardware sales (e.g., Garmin or similar), and/or a track record of selling into tack stores or equestrian retail
• Cross-functional collaborator — experience or comfort partnering with a marketing team to plan and staff both B2B and B2C sales events
• Strong relationship-building skills and comfort with a consultative, in-person sales style
• Willingness and ability to travel regularly, including internationally for shows like SPOGA
• Self-starter who can manage a territory independently with minimal oversight
• Valid passport and driver's license
  

Nice to Have

• Existing relationships with tack store buyers or equestrian distributors in the US and/or Europe
• Experience selling a tech/hardware product (wearables, GPS, sensors, cameras) into a traditional retail channel
• Familiarity with equestrian disciplines (dressage, jumping, eventing, western) relevant to PIVO's customer base
  
  PIVO is an equal opportunity employer. We welcome applicants from all backgrounds who meet the qualifications
  above.